AB Vista is the feed ingredients division of AB Agri, the agricultural arm of Associated British Foods Ltd and one of the Europe’s largest food companies employing 102,000 people in 46 countries. The company produces some of the most advanced animal feed products sold in 50 countries world-wide. Headquartered in Marlborough, UK with offices in Europe, India, North America, Latin America and Asia, their philosophy is succinct – lead by example.
AB Vista’s use of technology to improve its’ products and to deliver optimal performance has made its’ feed micro-ingredients among the most advanced in the world. The company employs the same level of diligence in its’ choice of financial and business software. That’s why the company is replicating its’ existing and successful PrecisionPoint implementation in the UK and extending its use into newly opened facilities in USA, Brazil and Singapore. In addition, the recently introduced PrecisionPoint Advanced Inventory module (PAI Press Release / View our recorded webinar ) is to be used for stock control.
PrecisionPoint Software was initially implemented in March 2010 at the company’s accounting headquarters in Peterborough to enable the retrieval of deep-rooted information held within the Microsoft Dynamics AX system.
Nick Robinson, Financial Controller, AB Vista explained: “Once the decision was made to expand our use of Dynamics AX to the new regions, it was pretty well a done deal for us to expand our use of PrecisionPoint. We already had our PrecisionPoint EMEA templates for management reports and it will just be a case of copying them across with a few minor changes.” Nick sees the fact that that he and his team will be able to offer support to the new regions in the learning process as a huge advantage.
Nick was instrumental in persuading the AB Vista board to implement PrecisionPoint back in 2010 as he had personal experience of PrecisionPoint at another ABF division. “It makes it possible to get information out of Dynamics AX – which can be difficult – without having to rely on developers every time we want to produce a one-off company report,” he commented.
The company uses PrecisionPoint for detailed management reports using the Excel add-in/report writer to generate multidimensional views and to provide a valuable overview. “We rely on the reports as a guide to our progress as they allow us to see trends over time and to split the business in different ways. For example, we can analyse sales by region or by product line.”
Nick summed up by saying: “PrecisionPoint seems to suit us and because we have flexibility to always update the cube, it is the best way forward.”